Volvo FM wins design award
Volvo Trucks’ new Volvo FM model has won the Red Dot Award 2021 in the product design category for commercial vehicles.
It was launched earlier this year along with the new FH16, FH and FMX ranges.
The Red Dot Award competition has been in existence for 60 years and in 2021, products from more than 60 countries were entered.
“The new Volvo FM has been designed with an uncompromising purpose: To be the optimal work tool for a wide range of transport assignments, with the driver always the primary focus,” said Volvo.
“The Red Dot Award is a great acknowledgement of the creative work by the Volvo Trucks design team. The award highlights a well-balanced Volvo FM, creating business value with this desirable truck. By purposeful design of the exterior, interior and user experience, we are improving the daily lives of our drivers and keep our society running,” said Carin Larsson, Volvo Trucks chief designer, UX.
Other than an improved cab design, one of the design highlights of this new FM is a new dashboard and 12-inch instrument display.
Source: Volvo
